Economic uncertainties and customer expectations are growing every day. Companies need technology to increase efficiency, improve results, reduce costs, deliver value promised to customers, and grow revenue. 

How do you adapt quickly to the disruption in the current business landscape?

Digital transformation plays a central role, but the rush to build, test, and manage new business systems has put tremendous pressure on teams of IT integrators.

Businesses are struggling with an acute shortage of expensive IT integrator teams, but organizational IT needs and demands show no signs of slowing. The fact of the matter is the pace of digital innovation has increased during the disruptive times, creating a demand for technology projects as well as solutions that many central IT teams simply lack the resources and time to facilitate. 

To compensate, non-technical business users are increasingly taking active participation in handling data-driven operations.

Self-service-powered solutions have revolutionized the world of business. They’ve made their way into the spotlight by turning all data-driven operations simpler, faster, and more secure. 

One thing the majority of CEOs and business leaders can agree on is the importance of technology in ensuring a promising future, especially as the impact of disruption reaches its peak. 

In a PWC survey conducted at the beginning of this year, 77 percent of chief executives around the world said their top priority was to make their business far more efficient, and 83 percent said they are making more investments in digital transformation to do it. 

They have a definite direction.

these days, more and more B2B organizations are relying on upselling strategies to achieve higher returns. According to Marketo, “90 percent of customer value for B2B businesses is obtained after the initial sale.” When a company invests time in creating and implementing upselling strategies, it increases its ability to deliver the value promised to customers.

IT teams are more burdened than ever due to increased requests and ever-advancing organizational growth. Ongoing disruption has impacted the situation even further. Companies are facing the demand to perform and complete more tasks with a faster increase in projects, but with fewer resources and a decreased budget. 

The result is IT integrators and data analysts are now spending most of their time playing catch-up rather than on development or innovation.

Digital transformation is at the top of every company’s to-do list. But what’s driving this trend that causes disruption in industries and redefines business models?